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  • Jan Peterson

Our Dutch Direct Product - How It Works And What to Expect

Updated: May 16

If you haven't tried our Dutch Direct Program, now's the time to give it a whirl. It's simple, easy to use and gives you a chance to order after hours, at your own convenience. Here's how the program works:


1.) You must be a customer in good standing to sign up for the program.

2.) Call your sales rep to let them know you are interested in signing up.

3.) We will create an account for you and you will be given the link to the web shop, a user ID and password.

4.) You can also access the link through our website and it will take you to our web shop.

5.) You can order twice a week but you must place your order no later than Thursday night by 10 p.m. for Monday delivery and Sunday night by 10 p.m. for Wednesday delivery.

6.) There is a $150 minimum per order. You will notice that some of your items will come in minimums of 5 bunches. The higher the quantity you purchase, the better your pricing, so it's the perfect way to shop for an upcoming event, or just to carry Dutch product in your store.

7.) We don't combine our orders with yours. In other words, if you just need 2 bunches of an item, but the minimum is 5, we don't purchase the extra 3. Your order is your order and it is completely separate from what National is purchasing.

8.) We pick your boxes up from JFK Airport and truck them to our warehouse for you to pick up or us to deliver to you on Monday or Wednesday. We charge $8.00 per box for transportation.

9.) Because the product comes directly from Holland, it is priced very competitively. We don't inspect it, so once you get it, you need to make sure everything arrived to your satisfaction. If something isn't right, you need to notify us immediately. By handling the product less, we can pass the savings on to our customers directly.

10.) Because the product is pre-ordered directly from the farms, we cannot accept cancellations after you have placed an order.


We have customers who order on a regular basis and swear by the program. Here's what they have to say about it:


"Great quality and fair prices. Easy ordering, no guessing whether flower varieties that we want and need will be available for the upcoming week. The quantities are reasonable."

It’s been a great experience!"

Cynthia of Cynthia's Flower Shop


"It's like Christmas opening the boxes of beautiful product."

Amanda of Woodbury Floral Design


"I like the freshness of the product and ease in the ordering process . I can shop when its convenient for me and have time to add to my order if needed."

Robin of Flowers of Distinction



"There are always flowers for those who want to see them."

Henri Matisse




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