Jan PetersonNov 3, 20224 minLet's Talk "Cold Chain"As Steven Daum of Floralife says, "In real estate it's all about location, location, location. In flowers, it's temperature,...
Jan PetersonOct 7, 20223 minTop Reasons to Buy from a WholesalerThe wholesale flower business has changed dramatically over the years. More and more florists want to buy direct and cut out the...
Jan PetersonSep 30, 20222 minPetal It Forward - October 19thFor the past 7 years, the Society of American Florists has launched a national campaign called "Petal It Forward". It is a goodwill...